• The Fig Leaf Blog

The Fig Leaf Blog

The Case for Better Navigation when Developing Mobile Apps

Posted by Jessica Moore on May 26, 2017 11:01:20 AM

How Current Design Patterns Fail Both Companies and Users

Smartphones have become nearly ubiquitous, and although more of us conduct business, seek out information, and shop on our phones than ever before, navigation for mobile websites is stuck in the dark ages. It’s been a hot topic in user experience for the last several years: how do you get people to the information they need on a 3.5” screen? The answers have been various: either you don’t (“if they really need it they’ll go to their desktop” or “they can search”), or you do it slowly, click after painfully loading click.

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Topics: Website Redesign, Web Designer, Usability, Mobile, Navigation

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