If you're a SugarCRM, NetSuite or Microsoft Dynamics customer and you've read the recent news that Salesforce just killed your Pardot integration, you may be wondering what to do. Our first recommendation would be to consider HubSpot for marketing automation.
HubSpot has a robust API so integrating with CRM systems is straight-forward. Fig Leaf has integrated HubSpot marketing automation with CRM using Scribe Online, a cloud-based integration platform as a service (iPaaS).
Using Scribe, Fig Leaf has seamlessly integrated marketing automation and sales CRM systems to enable effective inbound marketing and maximize customer's marketing qualified lead pipeline. With Scribe, Fig Leaf enabled inbound marketing to sales CRM in two weeks to synchronize HubSpot data with CRM data and to:
- Overcome native integration hurdles quickly to satisfy the client’s original expectations for timing and requirements for security – all without sacrificing functionality.
- Help create customer-centric inbound journeys through a customized HubSpot-to-CRM integration, increasing the number of marketing qualified leads for the sales team based on specific criteria.
- Ensure integration stability and scalability for long-term client success.
Using Scribe saves time on complex integrations, cutting month-long integrations down to weeks and providing a stable and secure integration technology based on Scribe’s 20 years of experience as a proven leader in data integration solutions.